Business Model | Karsan
KARSAN

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BUSINESS MODEL

In its prestigious position in the Turkish automotive industry, Karsan’s business model comprises four main fields of operation.

These fields are "Original Equipment Manufacturing (OEM)", providing development, manufacturing, marketing, sales and after-sales services for Karsan brand vehicles in domestic markets and abroad, "Integrated Strategic Partnerships", providing manufacturing, marketing, sales and after-sales services for brands that have targeted growth in the region, "Contract Manufacturing", meaning design and engineering support as well as vehicle manufacturing for powerful global brands, and, "Other Operations", covering various services that the company provides for both local and foreign manufacturers.

 

Strategic Partnership and Contract-Based Production
 

Strategic Partnership:

Menarinibus
BMW

                  Contract-Based Production

                 Tractor Cabs
                 Hyundai

Original Equipment Manufacturer (OEM)

Karsan JEST, Karsan ATAK, Karsan STAR, Concept V1